Carlsberg Has an Awesome Response to Those 'beach Body' Adverts

Carlsberg has waded into the big beach body debate of 2015, with a perfect response to the controversial adverts.
Protein World's ad, which featured a woman in a bikini and the words "are you beach body ready" sparked a massive backlash earlier this month.
Commuters defaced the posters and 67,000 signed a petition for its removal, while people started their own Each Body's Ready campaign on Facebook and others began arguing with the company on Twitter as they unapologetically taunted them. Amid the furore, Carslberg have posed a much more important question, using a green beer bottle in yellow bikini bottoms to get their point across.
Dharmesh Rana, a senior brand manager for Carlsberg said, "We’ve decided to remind the public at major commuter spots across London that it’s not about the way you look, or having probably the best body this summer, its about enjoying a Carlsberg whether you’re on the beach or at your local.”